Football fever hits Huntsville

With the Annual Orange and White game completed and season tickets now on sale to the general public, attention is in full swing for the upcoming Bearkats football season.

On Monday, tickets went on sale to the general public for the 2007-08 season, and Assistant Athletic Director for Media relations Paul Ridings said that the upcoming season should see sales improve.

“With the way last season finished and our expectations for this one, we think we should have a pretty good crowd at the games,” Ridings said. “We were the runner-up in the conference last year, and now we are expected to be one of the top teams in the league.”

Ticket renewals have been taking place for over a month now, and have already gone up from previous seasons, with half of the season ticket holders from last year already locking up their seats. Head of athletic development Bobby Jordan said since the general admission tickets just went on sale, it was too early to tell of an improvement.

“We already are impressed with our improvements in ticket renewals, but we won’t have figures for the general admission sales until June,” Jordan said. “However, we know there will be an improvement in our sales; there are a lot of expectations for this season.”

The athletic department has already been on top of its marketing campaign as well. Jordan said that the department has sent out 5,000 brochures explaining seating prices for the fall. Jordan added that this year’s campaign went further than Huntsville.

“The brochures were sent around town to local residents, but we also wanted to expand,” Jordan said. “We know we have fans in New Waverly and Houston, so we made sure we got the word out to them as well.”

Director of Athletics Bobby Williams said was also looking forward to the season.

“We are very excited about the upcoming 2007 football season and we are also excited about the early number of season tickets renewals we have received,” Williams said. “With the improvement the team made last season, we are expecting a significant increase in ticket sales this season and we are pleased that we can kick off ticket sales in April just after the Spring game to give our fans plenty of opportunities to purchase their season tickets.”

Reserved chair back season tickets are available for purchase for $85. General admission season tickets are available for $40 for the five-game home schedule during the 2007 season at Bowers Stadium. For more information or to purchase tickets for the 2007 season, contact the Sam Houston State Athletic Ticket Office at (936)294-1729 or stop by the Mafrige Field House at Bowers Stadium.

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